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What is DFTBA’s role in Good Store?Updated a month ago

DFTBA is the licensee of the Good Store IP and operates the business day-to-day, including:

  • product development

  • website and ecommerce

  • fulfillment

  • customer service

  • marketing and operations

DFTBA pays the 16% royalty to the FTDWS and donates Good Store’s operating profit at year-end directly to Good Store charitable partners.


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